The American Communications Network is the leading direct provider of telecommunications products and services not only in the United States but also in 24 countries on four continents. It operates using the multi-level marketing concept. The marketing and advertising aspect are on the shoulder of independent business owners also known as network marketers. These people make money from selling the products and services of ACN. They do need to recruit new independent business owners too. With every recruit, they will receive a commission fee. Over time, they need to create their own team to broaden their network and eventually make a huge amount of money.
If you look at the pattern of success, what you do need to do is to sell, recruit, and build. Master this pattern and you will be a successful marketer. But don’t you know that before mastering this pattern of success, you need to assess your inner self. Do you really have what it takes to be successful? Most of the time, it is not the success pattern that disappoints you. It is not even the skillset. It is the attitude and qualities.
A successful network marketer should have the following qualities:
• Good communicator – Being a network marketer means you need to talk to different type of people, be it on a face to face or online. It does not necessarily mean that you need to be a degree holder to be able to communicate effectively to your target market. A good communicator is the one who knows how to build a rapport with the target market. To be able to communicate effectively, you need to know your target market. Know the problems they are currently facing and create a solution to their problem using the products and services of the company. If you lack confidence talking to people, do not lose hope. Many successful network marketers are just like you. They started in the business with no communication skill at all but their commitment to learning what the business is all about has enabled them to master communicating with others.
• Commitment – Are you the type of person who easily gives up if things don’t turn out the way you expect them to be? If yes, then ACN is not the one for you. The MLM industry is not for the faint of heart. It is for people who are willing to take a risk and with that commitment follows. Commit yourself to learning what the business is all about. It would take time but it will be surely worth it.
• Be coachable – If you have the know-it-all attitude, then you can’t be a network marketer. If you want to make it in the MLM industry, then you need to be coachable. Acknowledge the fact that there is always something new to learn every single day. If you don’t open yourself to learning then you are setting yourself to failure. Stay in touch with someone who has in-depth knowledge of the MLM business. Read network marketing books. Participate in various training and events. These will mold you into a successful network marketer.
Success is a combination of skills, attitude, mindset, and strategy. If you have the right qualities, then everything else follows.